A Digital Technology-Based Model for Student Entrepreneurship Development
DOI:
https://doi.org/10.61166/interkoneksi.v4i2.93Keywords:
student entrepreneurship, digital technology, entrepreneurship education, stale business, digital startups, digital transformation.Abstract
Digital transformation has changed the entrepreneurial paradigm through the use of technology such as Artificial Intelligence (AI), Big Data Analytics, cloud computing, and digital platforms that encourage the birth of new business models. Universities have a strategic role in preparing students as digital entrepreneurs who are able to create innovative and competitive startups. However, the implementation of entrepreneurship development in universities still faces various obstacles, especially in the optimal integration of digital technology in education systems and business stale. This study aims to formulate and evaluate a model of digital technology-based students development that is able to support the transformation of innovative ideas into sustainable digital startups. Research using a quantitative approach with a survey explanatory design to test the antarvariabel relationship within the developed model. The results show that entrepreneurship education shapes basic student competence, while digital technology plays a main drive that strengthens the identification of business opportunities, product innovation, digital marketing, data-based decision making, and operational efficiency. Digital business stalecing serves as a medium that links entrepreneurship to business practices, making them able to improve student startup performance. The success of model implementation is supported by the availability of digital infrastructure, the use of AI, e-commerce platforms, government policy support, as well as collaboration between universities, industries, investors and business communities. This study contributes theoretically to the development of the Digital Entrepreneurship Ecosystem and offers practical implications for universities in designing adaptive entrepreneurship development systems in the era of digital transformation.
Downloads
References
Antoninis, M., Alcott, B., Al Hadheri, S., April, D., Fouad Barakat, B., Barrios Rivera, M., Baskakova, Y., Barry, M., Bekkouche, Y., Caro Vasquez, D., D’Addio, A. C., Davydov, D., Endrizzi, F., Flynn, S., Gil, L., Jain, C., Joshi, P., Kaldi, M.-R., Kiyenje, J., … Weill, E. (2023). Global Education Monitoring Report 2023: Technology in education: A tool on whose terms? UNESCO: Paris, France. . https://doi.org/10.54676/UZQV8501
Bo, N. S. W., & Bo, N. S. W. (2024). OECD digital education outlook 2023: Towards an effective education ecosystem. Hungarian Educational Research Journal, 15(2), 284–289. https://doi.org/10.1556/063.2024.00340
Cui, J., Sun, J., & Bell, R. (2021). The impact of entrepreneurship education on the entrepreneurial mindset of college students in China: The mediating role of inspiration and the role of educational attributes. The International Journal of Management Education, 19(1), 100296. https://doi.org/10.1016/J.IJME.2019.04.001
Dwivedi, Y. K., Kshetri, N., Hughes, L., Slade, E. L., Jeyaraj, A., Kar, A. K., Baabdullah, A. M., Koohang, A., Raghavan, V., Ahuja, M., Albanna, H., Albashrawi, M. A., Al-Busaidi, A. S., Balakrishnan, J., Barlette, Y., Basu, S., Bose, I., Brooks, L., Buhalis, D., … Wright, R. (2023). “So what if ChatGPT wrote it?” Multidisciplinary perspectives on opportunities, challenges and implications of generative conversational AI for research, practice and policy. International Journal of Information Management, 71, 102642. https://doi.org/10.1016/J.IJINFOMGT.2023.102642
Fernandes, C., Pires, R., & Gaspar Alves, M. C. (2023). Digital Entrepreneurship and Sustainability: The State of the Art and Research Agenda. Economies, 11(1). https://doi.org/10.3390/economies11010003
Kraus, S., Durst, S., Ferreira, J. J., Veiga, P., Kailer, N., & Weinmann, A. (2022). Digital transformation in business and management research: An overview of the current status quo. International Journal of Information Management, 63, 102466. https://doi.org/10.1016/J.IJINFOMGT.2021.102466
Kraus, S., Palmer, C., Kailer, N., Kallinger, F. L., & Spitzer, J. (2019). Digital entrepreneurship: A research agenda on new business models for the twenty-first century. In International Journal of Entrepreneurial Behaviour and Research (Vol. 25, Number 2, pp. 353–375). Emerald Group Holdings Ltd. https://doi.org/10.1108/IJEBR-06-2018-0425
Nambisan, S., Wright, M., & Feldman, M. (2019). The digital transformation of innovation and entrepreneurship: Progress, challenges and key themes. Research Policy, 48(8), 103773. https://doi.org/10.1016/J.RESPOL.2019.03.018
Secundo, G., Mele, G., Sansone, G., & Paolucci, E. (2020). Entrepreneurship Education Centres in universities: evidence and insights from Italian “Contamination Lab” cases. International Journal of Entrepreneurial Behavior & Research, 26(6), 1311–1333. https://doi.org/10.1108/IJEBR-12-2019-0687
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2026 Ahmad Baikuni, Amilia Putri, Adiba Maulidiyah
This work is licensed under a Creative Commons Attribution 4.0 International License.
